The Application Essay Diaries

The Application Essay Diaries You've got no clue where to begin. Don't hesitate to be creative, but don't forget to directly tackle the question you've been asked! Ultimately, towards the conclusion of your conclusion, you might reflect on the way in which the essay compares to something else such as modern occasions or the future. On the flip side, an amazing essay or private statement will let you stand out and boost your odds of getting admitted, even if other components of your application aren't stellar. You ought to think of the application essay, however, since a chance to show admissions officers what you're made from. The application procedure, requirements, and how we evaluate your application are just the same, irrespective of which option you decide on. When it is for a college which you're confident you'll be admitted to because you satisfy the published admission requirements, than it could be okay to not compose the essay. If you're asking for a BSN program your written statement may be referred to as a personal statement rather than an essay. The Nuiances of Application Essay Among the most stressful characteristics of the college application procedure is the essay. Clearly Establishing Your Purpose With your reader's attention currently in place, you should be certain you also directly cover the question or prompt to which you were requested to respond. You might find that you have more ideas on how best to begin and articulate your introduction. You've got to write to somebody to enhance your communication abilities. Whatever the case, discussion with the experts that are prepared and eager to provide you sufficient Essay Assignment Help is the right means to move forward. As soon as you own a topic, you have to make a decision as to what way you need to approach it. You must look for a topic that you may write about most passionately and effectively. You're going to want to know about this issue. The MBA essay is a good spot for you to showcase your communication abilities and dedication to community services. Assignments and projects are a way to check the concepts of students, their knowledge of the course and the way they think that they can apply it in real world. For just a couple dollars you'll be able to hire yourself a homework solver that is likely to make quick work of that Math in just a couple minutes or a few hours, based on the workload. Some students believe they'd finish the assignment in two days so that they start working on it late but procrastination can impact their grade and caliber of assignment. Top Application Essay Choices Business schools ask for essays for a number of reasons, all which help admissions committees determine whether you've got the abilities and traits to be successful in an MBA program. Needless to say, many colleges have their very own unique applications. In such conditions, students should think wise and benefit from Managerial economics assignment hel p that is now available online for cheap. The students of HRM should understand all elements of their basic and elongated functions. Application Essay Most essays will give you a word or character limit. Later, when you get the simple essay format down pat, your topic sentence won't necessarily will need to be the very first sentence. Most Noticeable Application Essay Don't neglect to think about movies or books you might know that may offer you good ideas. Frequently, you'll need to include at least a brief overview of the ideas in the article you're discussing. If you're using your own replica of the book or you've printed it from your computer, take notes right on the page and underline important quotes. Then figure out your list of colleges you'll be applying to, and get started searching the website for additional shorter essays they would like you to write. Application Essay Can Be Fun for Everyone You shouldn't be in a position to copy an essay from another school a nd put it to use. More essay help Each teacher is a bit different within her requirements. For the time being, however, it is going to enable you to organize your essay and teach you just how to compose an essay. The more specific you're, the simpler it is going to be to prove it in your essay. Your essay needs to be memorable. Outlining your essay is a great means to organize your ideas and flesh out your essay topic.

Business Torts Ethics And Ethics - 1666 Words

Business Torts Ethics Business Torts Ethics As a business owner or manager, one must always be aware of potential risks and liabilities, and perform necessary actions to limit or remove those liabilities in their entirety. These foreseeable risks are situations which can subject the owner to different types of torts. Furthermore, beyond just reducing the possible financial and criminal liability, owners have an ethical responsibility to provide an environment free of the risk of damages to their customers. The following is a discussion of a potentially tortious situation, legal and ethical responsibilities of the owner, and methods of mitigating risk. Anatomy of a Tortious Act You own a rental property that consists of†¦show more content†¦282) and include injuries that are substantially likely to result from the behavior or action. Included in the categories of intentional tort are assault and battery, trespass, intentional infliction of mental distress, and invasion of privacy (Reed et al., 2016). Assault and battery includes the threat of harm, a present ability to carry out the threat, and a harmful or offensive touching of another (Farlex, Inc, 2016). The intruder threatened Sharon and Darryl, was able to carry out the threat at that moment and followed through by physically harming each of them. Trespass involves entering someone’s land without their permission (Reed et al., 2016). The intruder forced his way into Sharon’s apartment without her consent. Intentional infliction of mental distress is defined by Reed et al. (2016) as â€Å"a battery to the emotions† (p. 284) and usually must be accompanied by physical manifestations. The intruder inflicted distress upon Sharon as evidenced by her screams, and she was physically harmed in the process. Invasion of privacy occurs when one intrudes upon another’s solitude, such as an illegal invasion of one’s home (Reed et al., 2016). It is clear in this example that the intruder illegally invaded Sharon’s home. Based on these definitions, the intruder’s act of not only entering the property by force, but further inflicting injury upon Sharon and Darryl makes him liable for

Dr Jekyll and Mr Hyde free essay sample

Pascarelli Mrs. Armstrong English 12 December 19, 2012 The Duality of Man During the Victorian Period, people did not believe in dualism and thought it was unacceptable. Robert Louis Stevenson brings the possibility of another self in one person to life in his creation of Dr. Jekyll and Mr. Hyde. The quote â€Å"Man is not truly one, but truly two† (Stevenson 43), can be defined as every soul contains elements of both good and evil but one is always dominant. Both sides of an individual cannot be strong at the same time; therefore one side becomes stronger and takes over one’s body. Dr. Jekyll allows Hyde to dominate his personality and eventually he is unable to control Hyde as time proceeds. The duality of the brain during the nineteenth century explains that the left and right hemispheres each had its own function. The right hemisphere was supposedly dominated in the brains of the insane while the left hemisphere was associated with civilization. By discussing such themes as the hypocrisy of society, and the suppression of passion he proves that Stevenson proposes that we must feed our evil souls as well as the good. In the Victorian society you would be judged for the things you did or wanted to do, so you would just keep them private; but you would have had no problem condemning another person for these same social ‘crimes’. This novel also explores the idea of atavism which was big at the time; this is the idea of a person being an evolutionary throwback. In my essay I will be writing about how Robert Louis Stevenson explores the duality in human nature. The plot actually starts depicting a man, Utterson, who has been completely twisted by the very nature of the way the Victorian’s were in a very understated way, because even in his home he wasn’t comfortable to be who he was†¦He had to carry on being the person people expected him to be. ‘He was austere with himself; drank gin when he was alone, to mortify a taste for vintages. ’ This is saying that he was very strict with himself even in the comfort of his own home, and that he would have to drink gin just to kill off the taste for the drink he actually preferred; why he thought this necessary? I don’t think it really matters, Stevenson just wrote this to show this side of people’s characters to give us the first real insight into how people were acting back then. Jekyll states in the novel ‘man is not truly one, but two. ’ This tells us that he is wise to the fact that men as a whole were just showing half of who they were. When Jekyll states this he means it physically, but Stevenson wrote it as a symbolic statement to the fact that man was fake and not just this one side he would portray to the world. Jekyll was intent on separating the two sides he talks about, so that he does not have to feel shame in being a bad person. He uses specific words and phrases like ‘concealing my pleasures’ ‘guilty’ and ‘degradation. ’ These feelings of remorse only exist due to the social confines of the Victorian society that exists at the time. Had Jekyll been placed into a society of which morals did not exist or were not hugely important to the ethics of life, much like today’s modern culture, then he would not have felt the need to get away from the person he felt he had to be. But because of the pressure to conform to respectable normality; Jekyll cracked under the pressure. He thought that freeing himself from his inner demon would bring him happiness. ‘I had learned to dwell with pleasure, as beloved daydream, on the thought of the separation of those elements. ’ This quotation shows us Jekyll’s passion bordering on obsession to be free from the moral obligations society posed. Stevenson wrote this to show the grave longing everyone possessed to create someone they could be. When Jekyll takes the potion he physically and emotionally transforms to embody that of Hyde. A cry followed; [him taking the potion] he reeled, staggered, clutched at the table and held on, staring with infected eyes, gasping with open mouth. ’ I think the obscurity and pain that Jekyll/Hyde goes through upon taking the potion is symbolic for the reluctance to change back and become what he once was. Eventually due to the inaccuracy of his ‘unscienti fic balderdash’ (as spoken by Lanyon) something goes wrong and his changes from Jekyll to Hyde become more irrepressible, ‘My blood was changed into something exquisitely thin and icy. Yes I had gone to bed Henry Jekyll, I had awakened Edward Hyde. ’ He lacks the power or strength to stop these changes. Hyde seems to perform the metamorphosis without warning or consent. I believe this to be significant to the fact that Hyde is becoming stronger and less willing to do as dictated, and because he, the inner demon, has been exercised at such a severe extent he had become a bigger part of Jekyll and so containing the inner beast becomes harder. Stevenson writes ‘the powers of Hyde seemed to grow with the sickliness of Jekyll. I do not think he wrote this meaning a literal sickness but was instead talking about the mental deterioration of Jekyll. The distinction of the unplanned and unwelcome changes between Jekyll and Hyde is symbolic to the fact that as the lines forming the distinction of the personality of Hyde and Jekyll began to merge thus so did the transition. The huge importance of the different physicality of Jekyll and Hyde is illustrative to the completely different characters and the way they are as humans. In Victorian society you could be judged as a rapist, murderer, crook or just plainly evil simply by the way you looked. Stevenson played on this, which surprises me, as he seemed so desperate to shame the way the Victorian’s were with the particular social/historical context†¦Yet he seems very willing to play with the judgmental scientific ideology which is exactly; you can judge a book by it’s cover, in fact you can very probably dictate exactly what the book is likely to say just by the cover. The description written by Stevenson was ‘Mr Hyde was pale and dwarfish†¦impression of deformity†¦displeasing smile†¦Unknown disgust loathing and fear with which Mr Utterson regarded him’ ‘hardly human†¦troglodytic†¦foul soul†¦Ã¢â‚¬â„¢ all these paint an very marking picture of what an awful person this man must be. He also gets a reference to Satan ‘If ever I saw Satan signature upon a face, it would be that of your new friend. ’ I think this reference is very important; because I believe Hyde to be a metaphor for the Satan we each have to fight everyday. Jekyll we know to be completely physically contrasting and this is important as it plays with the social historical context. Mr Jekyll was a plain looking man, nothing hugely appealing nor particularly repulsive†¦And this is similar to that of his personality. Mr Hyde however is hugely ugly and very repulsive thus again connecting with his character; and this is exactly what the Victorian’s believed. The novel’s two endings have a certain connotation that again plays with the idea of duality. We are not just given the ending from the perspective from one person, but two. But, more obviously, this was important for Stevenson to write so that the reader could be given a full idea of what actually happened. Because at this point Utterson was still not yet fully aware of the absolutes in the story, but with the ending Jekyll writes himself we are given the complete ending. One thing I notice is significant to the ending of Dr Jekyll and Mr Hyde was that in the end Dr Jekyll dies. I think Stevenson wrote it this way as a sort of metaphorical warning. Some of the suppression in the Victorian era was important, and still is today. Conforming to society’s standards can sometimes be a good thing, without morals we would have no real way of being well rounded people; everything would be chaos as few people would actually have taken the decision to be good. Morals were set in place by religion and this is good because as Stevenson has written and told us everyone possesses the inner demon that Jekyll let out, but if it is not repressed nor handled correctly it can grow to substantially dangerous amounts that would eventually end up killing you (emotionally and in this case literally). Jekyll’s inner demon was Hyde, no morals, no conscience, no remorse and he ended up being killed along with the last remaining piece of good that was possessed by Jekyll or Hyde. Jekyll’s last good deed to the earth was dying because if he had not then he would have deteriorated to the state where there was no longer a Jekyll and a Hyde but just one evil being, who lacks any kind of substance that is needed to be a ‘normal’ functioning human being. One branch of philosophy insists that human beings are ‘dual creatures’. By this is meant the animalistic side of a human being, being separate from man’s unique ability of rational thinking. This duality in humans is the not quite so obvious physical meaning in Robert Louis Stevenson’s story ‘Dr. Jekyll and Mr. Hyde. ’ The much more obvious, emotional meaning is that which makes this book a fantastic read. Stevenson puts across this duality in every human mainly through Henry Jekyll and Edward Hyde. The story also demonstrates how an innocent curiosity about our darker side of our nature can get out of hand. In all of us there is a seed of evil. Anyone having read the book will know that Henry Jekyll turns into Mr. Hyde when having consumed a special potion. The brew awakens a dormant or hidden character; this is emphasized by a physical mutation. This physical mutation from a tall, slim, man of older age to a, younger, stronger, smaller and hairier build has an important imagery to it. The contrast between the suave, distinguished gentleman and the impulsive ‘animal’ is notable. Dr. Jekyll’s clothes do not fit Mr. Hyde; they are too small for him. Hyde therefore personifies the idea that the primitive evil is smaller, and that it can be controlled. Dr. Jekyll is a socially acceptable, repressed individual, who still has a dark side. He can hide it though. Hyde on the other hand is the completely liberated. Dr Jekyll and Mr. Hyde don’t represent ‘good’ and ‘evil’. The experiment described in Jekyll’s letter didn’t turn out as it was intended, which was to fully separate good and evil, with a character embodying each side. Instead, Hyde seems to personify the pure evil side of human nature. But Jekyll on the other hand, is not of pure good nature, he represents the control one has, or lack thereof, over primitive spontaneous passions and desires. Dr. Jekyll thus symbolizes the idea of repression in a respectable individual. Hyde is completely liberated from Jekyll’s repression through the potion. He is the boundless entity that gives in to all desires, this means Hyde is the one symbolic, however evil, character of this book that represents true liberation in a person. I also think that Robert Louis Stevenson wrote this to show us that no one can be truly liberated and if they were it would surely be a bad thing. Hyde is not purely evil either, after having ‘trampled calmly’ a little girl, Hyde himself speaks in a sincere manner and offers compensation for his acts ‘ If you choose to make capital out of this accident†¦I am naturally helpless. No gentleman but wishes to avoid a scene†¦Name your figure. ’ If Hyde had of been truly evil, then he would have just walked away from the scene; but naturally, however insincere, he felt the need to stop and compensate for his actions. In that way, both sides of Jekyll are both good and evil. The two characters also don’t make a divide between love and hate. Hyde does seem to have self-love; he dedicates himself to his egotistic desires, and in this sense seems to fulfil his need for both love and hate. Jekyll is seems more subdued, he feels both of these emotions, but has control over them. He does this in order to conform to society. One could say that the underlying basis of this duality in Jekyll is his desire to be closer to what he feels from his ‘lesser’ self. He can’t behave the way he wants to because of the risk of the loss of his high social status, one of a respectable gentleman. In the disguise of Hyde, he can lurk around Soho and other dark, red-light districts, where he can fulfil his sinister desires, without putting his important reputation at risk. In the last chapter Henry Jekyll claims to have control over Hyde. He says he can be rid of him when he chooses to. He is addicted to his other side nonetheless. Near the end, the reader learns that his excursions as Mr. Hyde are more and more frequent. This addiction and need to succumb to his primitive self develops into an almost complete loss of control. This is conveyed when Utterson and Enfield decide to go visit Jekyll, who has decided to close himself off completely, even from his friends and servants. Jekyll seems to be very weak at that time, reflecting his ‘weaknesses’ on controlling Hyde. He has to make his leave, because of what seems to be a ‘Hyde impulse’ he is trying to hide. He can control this impulse fully, so he has to hide away from his friends. One could also assume that the duality in Stevenson’s novel is about a curiosity of, or the need to discover one’s primitive impulsive side. If we look at Utterson’s character, there is also this need to know about Hyde. When Mr. Enfield tells about Hyde, Utterson develops on obsession in knowing more about the mysterious dark character. He goes as far as being tempted ‘to disregard the prohibition’ of reading Dr. Lanyon’s narrative, which is only meant to be read if Dr. Henry Jekyll died or disappeared. In this way he also illustrates the existence of duality in every individual. He does restrain himself to following through his desire though, which shows that one has control over their animalistic side. The moral of this interesting story is that which many Christians would be rather familiar with, possibly even more applicable to Victorian culture than the modern day one we live in: â€Å"Lead us not into temptation, but deliver us from evil†. One needs to be in control of their darker side of human nature, and to stop this seed of evil from growing larger. Perhaps, the moral is that we cannot control evil once unleashed. Jekyll tries to ‘use’ Hyde to give in to his temptations without damaging his social position. This spirals out of control. The cost of Jekyll’s curiosity turned out to be a deadly reversal of dominance.

Management Practices Traditional vs Modern Innovative Essay Example

Management Practices Traditional vs Modern Innovative Essay In last many old ages, few direction accounting inventions has been developed. Directors have to do determination on a day-to-day footing every bit good do determinations sing the hereafter and how to last and turn in an energetic market topographic point with of all time turning unsure fortunes. Traditional or modern direction accounting system give relevant information to all degrees of direction, fiscal and other information to do determinations about planning, control of operations and placing chances to add value. The modern direction accounting pattern are typically different from that of traditional direction accounting as they enable directors to do sound determinations to minimise cost every bit good in the same clip add value to the merchandises and services by bettering the quality of merchandises, which is required by the clients, and cut down waste. In add-on, the modern direction accounting systems allow the administration as whole to develop the advanced capacity of the administration and flexibleness so that it can continually alter and better public presentation financially every bit good in its non fiscal countries of public presentation. Traditional vs. Modern Innovative We will write a custom essay sample on Management Practices Traditional vs Modern Innovative specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Management Practices Traditional vs Modern Innovative specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Management Practices Traditional vs Modern Innovative specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Traditional will concentrate on cost control and, in peculiar, what is recognized as variance analysis and which involves measuring forecast results with existent results for illustration for costs such as stuffs and labor. The types of activity, hence, that direction comptrollers have traditionally involved themselves with include: †¢ Cost analysis †¢ Cost control †¢ Budget readying †¢ Budgetary control processes †¢ Cost/benefit analysis †¢ Investment assessment. More modern, innovative attacks include enterprises such as: †¢ Business procedure re-engineering: This is about rethinking and re-designing concern procedures as a agency of cut downing costs and bettering bringing †¢ Zero-based budgeting: re-thinking budgets in a manner that engage warranting and prioritizing all points of outgo †¢ Activity-based direction: looking at what really causes costs to be incurred, and being better able to calculate and command costs †¢ Life rhythm costing: sing a merchandise s costs over its full life rhythm ( instead than merely, for illustration, the initial edifice costs ) †¢ Total quality direction: the procedure of uninterrupted quality betterment †¢ beyond budgeting : a challenge to traditional budgeting techniques via the usage of more flexible and broad ranging procedures †¢ Balanced scorecards: the usage of cardinal public presentation indexs within four different positions fiscal, client, internal concern procedure and learning/growth. Non fiscal public presentation measuring approached gained impulse as a consequence of dissatisfaction with the traditional techniques such as balance sheets and income statement, as engineering increasing and increasing planetary competition, companies able to acknowledge better their mistake and might to better their bing capablenesss and make new 1s the most successful of these being Economic Value Added ( EVA ) . Initially Return on Investment ( ROI ) was used to enhancement the intuition and penetration of directors. It was used to direct down the end for division directors to run into from corporate office. Since directors reward and endorsement chances depended on the ability to run into marks, these nucleus directors has a strong inducement to set their information consequently. Some concerns have built accounting instruction faculties for their directors that help them acknowledge the elaborate information they get. Management comptrollers have a critical duty in fixing and administering preparation stuffs. Nowadays multifaceted managerial milieus proficient maps, peculiarly accounting, need to go more than providers of information. They must turn into a sort of an educating where directors can obtain preparation. So far in legion organisations, comptrollers are excessively feverish to turn out to be teachers and internal wages systems likely depress such public presentations. As the scope of direction accounting messages enlarge to incorporate non-financial presentation indexs, direction comptrollers get an extra challenge. Many directors have complexnesss visualising the cause and ensue relationships that connect cost drivers to fiscal returns. Yet this is the cardinal information needed to pull off value, and instruction is on a regular basis required to assist directors acknowledge improved the ground and consequence dealingss that cause stockholder value. Increasing functional country means that directors are of all time more degage from stockholder values. Many directors are strongly devoted to the association without being dedicated to the fiscal purpose that drives it. Management comptrollers have a duty to take portion in transfusing fiscal control and delegating fiscal values to non-financial directors. One technique is to necessitate operating directors ( instead than comptrollers ) to consistently form and show the fiscal survey of their industry unit. At the similar juncture that the direction accounting function must pay great sum of attending to the efficiency of its interior substructure procedures, other demands are happening. There is lifting force per unit area to diminish on the whole cost of the finance map as a fraction of grosss. There are bit by bit more clip devouring demands for more comprehensive external coverage. While these concluding ends are critical and must be achieved, puting the precedency there merely hike the hazard that internal accounting communications will be unsuccessful to acquire their aims and that direction accounting system modify will be farther postponed. Decision As discussed above, the modern direction accounting relevant to modern organisational direction issues as good rectify and reform the traditional direction accounting patterns to do determinations and specialized determinations based on relevant fiscal and non-financial information depending on the nature of activities, size, external fortunes and market conditions, client profiles, organisational human resource issues, structural issues. Even the modern direction accounting is non extra but can be wholly different. As good, some are more appropriate to assorted organisations and some are non, given the internal direction patterns, size of organisations, top direction support, human resource patterns. Organizational structural issues, employee motivational factors, centralisation decentalisation issues. In other words, before sing implementing modern direction accounting patterns the direction must hold a feasibleness survey sing the above issues and measure the cost and benefit of the systems in fiscal and non-financial footings. Otherwise the benefits are applied without through rating and committedness by top direction, therefore the benefits of these patterns will non be realized to the full. If carefully considered based on adequate facts and non on emotions, so the modern direction accounting with other schemes will surely helpful for direction to do sound determinations and hence contribute to the success of th e organisation than the traditional direction accounting patterns.

Examining The Crusades On Christian People Religion Essay Example

Examining The Crusades On Christian People Religion Essay Example Examining The Crusades On Christian People Religion Essay Examining The Crusades On Christian People Religion Essay The Crusades were an effort by Christians to recapture lands taken by Muslims. The functions of Popes Urban II, Eugenius II and Gregory VIII were trigger factors in act uponing people to contend. Peter the Hermit was besides seen as an of import figure due to his magnetic addresss. Religious wagess of redemption and pilgrims journey to the Holy Land made people believe that they would have religious benefit. Many hapless people besides wished to get land and wealth to assist better their lives. At the latter phases, there was a reaction to Muslim leaders Al-Din-Zengi and Saladin, who fought to recapture the Holy Land from the Christians. Peoples went on campaigns to the East was because of the function of Pope Urban II. Harmonizing to Phillips, Pope Urban II s address willed people to liberate the metropolis of Jerusalem from the clasp of the Muslims.[ 1 ]Robert the Monk wrote following Urban s address, there were shrieks of God wills it! [ 2 ]The exclaiming grade reveals the support which Pope Urban II had and it suggests that people would be making God s responsibility by take parting in the campaign. Balderic of Dol reveals that Urban II stated, our Christian brothers are scourged, oppressed, and injured in Jerusalem. [ 3 ]These adjectives may hold inspired many people to contend as it were their fellow Christians who were enduring, and therefore it is was their responsibility to delight God and fight. This suggests that many people went on campaign to contend in the name of God and assist fellow Christians. A different position is given by Mayer, who believes that the motivation was to emancipate the eastern chur ches.[ 4 ]This position is valid because, in Pope Urban s letters to the Flemings the chief motivation is to liberate the eastern churches and Jerusalem is non mentioned. Mayer suggests that in order to increase support for the campaigns Pope Urban may hold stirred up the impression of holy war, but his personal purpose was to emancipate the Eastern Church.[ 5 ]This may be a valid position as the lone manner the Eastern Church would be liberated would be if the Muslims were defeated, and for this Pope Urban II needed support. This suggests that Pope Urban II was merely utilizing people to assist emancipate the Eastern Church. Pilgrimage is another ground why people went on campaigns. Gregory VII used soldiers of Christ to contend against people against Christianity in Italy, and therefore it is non surprise that Pope Urban II s address was a success, as Western Europeans had already experienced being armed pilgrims. However, the writer of the Gesta Francorum described Crusaders who had fought in Jerusalem as unarmed. [ 6 ]This suggests that people went on campaigns, non to merely contend but to besides see the topographic points where many people believed Christ had been present. This is disputed by Riley-Smith who believed that people did non wish to contend for God, but to free themselves of wickednesss so they may achieve redemption.[ 7 ]For illustration, Christians believed, those who join the ground forces, will have ageless wagess when they die. [ 8 ]These eternal wagess infers to redemption and abdicating the rhythm of births and deceases. Christians believed have oning the cross was a mark of sa lvation and what he believed distinguished Christians from Muslims. Thus, the more likely position for why people went on the campaigns was likely to achieve redemption, as people believed God would be pleased and honor them consequently. The Cult of Saints is a ground why people went on campaigns. Phillips suggests that saints were an of import portion of people s lives and a function theoretical account for many people.[ 9 ]In the Gesta Francorum, the writer negotiations about how saint s relics were treasured and cared for, and placed in coffins .[ 10 ]The adjectives, treasured, placed and cared suggests that saint s relics were valued by many people who brought back points connected with the life of saints from the Holy Land. Harmonizing to the Gesta Francorum, knights during the First Crusade stated, TodayaˆÂ ¦.you will all derive much loot. [ 11 ]This booty may hold been holy relics associated with saints and so many knights went out to capture the Holy Sephulchre. This is because relics were physical grounds of the Godhead and people believed they would bless a household and this is why people went on campaign. Therefore, Phillip s position is valid. The function of Peter the Hermit can be debated. Godsell suggests that he knew the will of God and wished to distribute it.[ 12 ]Indeed, Peter himself claimed he saw visions and dreams. [ 13 ]It is claimed that he had visions at the Sepulchre of Christ in Jerusalem. It is besides said that he had a missive from God, stating the Christians to drive the Muslims from the E, and transcripts of this missive were distributed. This suggests that many people would hold believed Peter as it was a message from God which they had to obey. However, Mayer debates that this was a hoax and gives him small recognition for doing people travel on campaign.[ 14 ]Although it may hold been a fraud to possibly increase his celebrity, it is in fact probably that he did do people travel on campaign so Mayer s position can be questioned. One individual at the clip wrote he had a magnetic personality. [ 15 ]This is because he spoke with fluency and personal appeal and was able to do people believe that they were making a responsibility for God. Furthermore, 1000s of people followed Peter the Hermit and went on campaign, which proves that he was a cardinal ground why many people set out on campaigns to the E. Russell besides question Mayer s statement who claims, he kindled the enthusiastic ardor with which himself was animated. [ 16 ] The demand to get land and wealth was another ground. Phillips reveals that the Franks wished to spread out their colony into Levant.[ 17 ]Indeed, there were people who wished to get new belongingss and to increase their fiscal privileges. Besides, people populating in the Low Countries were sing dearth and overcrowding, so Phillips position is right. However, a more likely position for enlargement into Levant may hold been to increase the imperiums economic engagement with other society by opening new trade paths. Another reading for taking portion in the campaign can besides be offered. Baldwin II, after the Battle of Ramla, stated, If you surviveaˆÂ ¦you will reflect in gloryaˆÂ ¦if you wish to fleeaˆÂ ¦aˆÂ ¦remember France is a long distance off. [ 18 ]The phrase shine in glorification suggests that if the Gallic forces won, they may be welcomed back into France, nevertheless those who flee will non be able to do it France safely as the journey is long. Thus it could be interpreted as a warning for the long journey, or it could be an encouragement for the Franks to contend and take the land for themselves. It was nt merely the Franks who wished to get land and wealth on their campaign. Harmonizing to Fulcher of Chartre, at Jerusalem Christians following the conflict took much gold and silveraˆÂ ¦from the temple of the Lord. [ 19 ]The noun much suggests that people wished to travel on campaign to go wealthier. The fact that they were stolen from the Godhead suggests that the campaign was non merely a Holy War for many people, but besides an effort to garner wealths. This position is shared by Riley-Smith who believes that the primary purpose was non to delight God but to garner many wealths and land to better people s lives.[ 20 ]For illustration, when the Sultan of Persia Curubura reached Antioch he demanded that he was given the town, hand me over the town instantly. [ 21 ]The word immediately reveals Curbura s demand for land for the Persians, whose bulk were hapless villagers. Therefore, land and wealth were of import for people who went on campaign. The licking at Edessa and Pope Eugenius II s Quantum Praedecessors is another ground why the campaigns occurred. Harmonizing to Nicholson, the gaining control of Edessa showed Imad-Al-din-Zengi to be a ruthless leader. [ 22 ]Indeed, money from the churches was looted and kids and adult females were besides murdered. As Fulcher of Chartres stated, Women and kids were non spared. [ 23 ]The negative not spared shows that Nicholson s position about Zengi is valid and that he would non save anything, even women and kids who were non involved in the combat. Pope Eugenius II s address was a reaction to this. He declared that Lords should fight the heathens who have spilled our male parent s blood. This strong image of blood being spilled, suggests that the Catholic Pope was outraged by the Muslims efforts at taking over land. Phillips points out the reaction to this address, was widespread, with many vocals and verse forms written. One such vocal was called the Trouvere vocal, which stat ed, Edessa is takenaˆÂ ¦.the Christians are sorely afflictedaˆÂ ¦the churches are burned and abandoned. The adjectival sorely reveals the affectional motivation of the vocal which, together with the fact that churches were burnt and abandoned helped to enroll many soldiers for the 2nd campaign. Therefore, the autumn of Edessa and the Quantum Praedecessors are of import. Peoples set out on campaigns to respond to Saladin s efforts to recapture land from the Christians during the 3rd campaign. The historian Ibn Al -Athir believes that the Battle of Hattin and the autumn of Jerusalem were a trigger factors for western reaction to the Muslims.[ 24 ]Before the Battle of Hattin, Saladin had stated, My feeling is that we should face all the enemy s forces with the forces of Islam. [ 25 ]This is important because it reveals the finding of Saladin to recover the sanctum land for the Arabs. Indeed, this finding can be seen with the slaying of Raynald of Chatillion at Hattin and at Jerusalem Christian Churches were converted into Mosques. Thus, Ibn Al -Athir has a valid position as it triggered a reaction from Pope Gregory VIII. Phillips believes that the Audita tremendi is more of import than the besieging of Hattin and Jerusalem as it was stirring and magnetic.[ 26 ]For illustration, the Pope stated, we have been confounded with great horroraˆÂ ¦a蠈 ‚ ¦and great sorrow. [ 27 ]The repeat of the word great emphasises the choler at people he calls the pagans . The words horror and grieve uncover a image of decease and agony for the Christians. There was a response of this supplication, from William of Sicily who sent a fleet of 50 gallies to Tripoli. Another consequence of the Pope s sermon was that the public s choler was exacerbated by verse forms and fighting vocals. Artists painted images which depicted Christians being murdered by the Muslims at Jerusalem. Thus, the more likely ground was due to Pope Gregory VIII address because with him being the Vicar Christi, people believed he was the representative of Christ on Earth and would hold listened to him. Christians went on campaign for a ground which was emphasised by Pope Urban II: assisting the fellow Christian. However, Pope Urban II may hold used many Christians in order to assist emancipate the eastern churches. Peter the anchorite s Charismatic addresss made people set out on campaign. The demand for Salvation and the Cult of Saints were besides important. However, there were besides motivations to hold more land and wealth which made people steal money and the Franks wished to spread out their imperium. The success of Zengi in Edessa made Christians even more determined to contend the Muslims. Following the Christians successes, Saladin wanted to get the better of the Christians in the Holy Land during the 3rd campaign. This brought a reaction from Pope Gregory VIII who willed people to get the better of the Muslim Forces.

For Some Reason

For Some Reason For Some Reason For Some Reason By Maeve Maddox The idiom â€Å"for some reason† means, â€Å"for a reason unknown to me.† For example: For some reason, they hid behind a lot of legal issues. [The] game keeps scrolling up  for some reason.   For some reason,  the drivers were very discourteous that night. I first noticed the non-idiomatic phrase â€Å"in some reason† used in place of â€Å"for some reason† in an email: In some reason I have not received my order. A Web search revealed that this error is widespread: I work as taxi driver, and in some reason unknown to me, access to the local radio system is blocked. We need just 6 bitcoin confirmations. Our system completes an exchange automatically in 99% cases. The 1% is when our system fails in some reason. I was happy for my decision even though in some reason the doctor wrote on the procedure paper â€Å"a scar revision† and not â€Å"a facelift.† In some reason the dynamic css style is empty. I need to edit pictures [but] in some reason it doesn’t go in when I first post. I have a file that has clone layers. And in some reason the layers will eat the memory. Here are the examples corrected: I work as taxi driver, and for some reason unknown to me, access to the local radio system is blocked. We need just 6 bitcoin confirmations. Our system completes an exchange automatically in 99% cases. The 1% is when our system fails for some reason. I was happy for my decision even though for some reason the doctor wrote on the procedure paper â€Å"a scar revision† and not â€Å"a facelift.† For some reason the dynamic css style is empty. I need to edit pictures [but] for some reason it doesn’t go in when I first post. I have a file that has clone layers. And for some reason the layers will eat the memory. If the intended meaning is â€Å"for an unknown reason or cause,† the idiom is, â€Å"for some reason.† The phrase â€Å"in some reason† is nonstandard usage. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:How Many Tenses in English?Top 11 Writing Apps for iOS (iPhone and iPad)Few vs. Several

Assignment Example | Topics and Well Written Essays - 500 words - 111

Assignment Example Another emerging principle is that, learning from success and failure influence achievement of future targets and expectations. This principle has been selected because; managers are not afraid to face challenges, and they act on their own convictions. The third principle stipulates; it is imperative to engage effortlessly in activities and tasks, which add value to organizational performance. This principle was chosen with the view that managers only direct resources and time to projects, which contribute profitably to an organization (Saxena, 2009). The goal to be developed from this principle is the continuous improvements in the efficiency of the organization’s operations and functions, and this adds value to productivity. The main challenge in achieving this goal is because it is less effective when accomplishing tasks, which require assistance and direction. This goal can be well implemented when individuals are highly motivated and require minimum supervision (Goleman, 2000). I also value the care for humanity. The first principle generated from this value states; all individuals are capable of success, and everyone wants to deliver to their fullest potential. The principle was chosen because I believe that employees can work better when pursuing a common objective. The second principle explores how individuals can achieve high expectations and required standards through inspiration. The principle has been chosen as it explains the importance of encouraging people in order to attain challenging goals. The third principle outlines the significance of building superior relationships when working with others through confidence and trust. This principle seeks to imply the effectiveness of teamwork when individual efforts are recognized. The goal underlying this principle relates to developing a mutual relationship and respect for all individuals. This

Financial Management Essay Example | Topics and Well Written Essays - 2000 words - 3

Financial Management - Essay Example With this rule, both projects qualify as good projects, although the pulley project has a higher value. The rule for the internal rate of return states that a given project should only be accepted if the project’s IRR is greater than or equal to the firm’s cost of capital. The firm’s cost of capital is 14%, in which case the truck project yields an IRR of 15%, it is to be accepted; the pulley project’s IRR is also higher than the firm’s cost of capital at 20%. The flaw with using IRR is that the rate of growth of cash flows is assumed to be the IRR’s. By using the modified IRR or MIRR, the rate of growth of cash flows or the so-called reinvestment rate is the cost of capital, or cost of funding the investment instead of the IRR. The rule for accepting a project based on MIRR is same as the IRR, that is, if MIRR is greater than or equal to the firm’s cost of capital, it should be accepted. Otherwise, it should be rejected as it will not contribute additional value to the firm. By using 14% as the finance rate and reinvestment rate, we get MIRR for the truck project as 14.5%--higher than the cost of capital, therefore it is to be accepted. With the pulley project, the MIRR is 17%, also higher than the cost of capital so the project should also be accepted. Davis Industries must choose between a gas-powered and an electric-powered forklift truck for moving materials in its factory. Since both forklifts perform the same function, the firm will choose only one. (They are mutually exclusive investments.) The electric-powered truck will cost more, but it will be less expensive to operate; it will cost $22,000, whereas the gas powered truck will cost $17,500. The cost of capital that applies to both investments is 12%. The life for both types of truck is estimated to be 6 years, during which time the net cash flows for the electric-powered truck will be $6,290 per

FDE 1000 part a Essay Example for Free

FDE 1000 part a Essay I am currently working in a small privately run day nursery on a housing estate and have been there now for nearly six years. Within my setting I have two job roles both of which I am very clear as to what my roles and responsibilities are. Common core (2010,2ek) First of which is Deputy officer in charge which has been my role now for nearly two years and holds many responsibilities and challenges on a daily basis, my main responsibilities relate to assisting my manger in the day to day running of the setting and working very closely with all the staff, assisting in interviews working with current and new parents and also working very closely with other agencies involved in the nursery including speech therapist, child physiologists, ofsted and the local authority. My other job role is lead practitioner in the preschool room looking after children aged between two years to four years old. Here my role consists of working closely with my senior nursery practitioner in planning and observing the children in the preschool, helping to prepare them for their transition into primary school. CC (2010,4bs) implementing the daily routine, making sure health and safety towards the children and staff is maintained at all times and mentoring the other staff who work in the preschool room including nursery assistants and trainees. I have many strengths within my job roles but also many weaknesses which I work every day towards improving through observing what others do, listening to what others say and also through teaching myself new things. Completing my training needs analysis made me more aware of strengths and weakness I was unaware of which I had which has brought to light different things in which I need to work on improving to help maintain my knowledge and to help improve my practice. I have worked closely with my work-based mentor and the settings manager to put an action plan into place to improve my practice to the best it can be over the next twelve months, this action plan is based on what areas I have found I need to improve on using my training needs analysis. By completing my Training needs analysis and recently returning to working within a room in my setting which has only been for two months now, I have realised according to the early years teachers standards I do not have such a secure knowledge of early childhood development and I do need to work on how this leads to the children learning successfully when they get to school Early years teachers standards(2013, S3:1) I am not as fully aware of all the new EYFS changes as I thought I was which if I do not change this will effect the learning and development of the children within my care. I have found that when I am now completing the children’s learning journals I need a lot of support from the other staff members in my room to make sure I am observing each child correctly and that I am linking each observation to the correct area of the eyfs and not giving a false indication of where the children may be up to developmentally, before all the changes took place I was always very confident in this area. I do realise I know enough on the new eyfs to be able to plan and track the next steps of development for the children as I am aware of how to observe and find I am very confident in this particular area, but I also know that If I took part in some more research related to the this through reading books provided by my work setting and researching the many options available to me online that I will be able to give the children a better chance of being ready and prepared for their transition to primary school. I am also willing to search for possible training opportunities on the new EYFS through the national day nurseries association as we have took part in training through them in the past. I have put this on my action plan to complete by February of next year as I feel there is a lot of research that can be done to help me in this area and feel that I have given myself enough time to do this research. Also through reflection I have realised I need to update my safeguarding training. In my setting we have a lead safeguarding officer who is the nursery manager, recently my manger has had some prolonged time off and therefore it has become my duty to step into this role as lead safeguarding officer. I am aware of safeguarding and have some knowledge in this area although through looking at my training needs analysis and stepping up into this role it has made me realise I lack confidence in this area and need support. I am able to recognise when a child is at risk but need to build a lot of confidence around acting upon this through my own judgement rather than consistently needed advice and support EYTS (2013, S7:3) although I do understand when it comes to safeguarding issues advice and support from others is essential providing it is within reason and kept confidential. During my time at my setting I have dealt with some safeguarding instances as a support for my manager and parents. I am aware that my safeguarding training certificate Is now out of date and it is f great importance that I take part in a new training course to refresh my knowledge so I am able to act upon legal requirements regarding safeguarding and am more aware and confident in promoting the welfare of the children in my care EYTS (2013, S7:1). Also as I am now deputy officer in charge and lead practitioner within my setting I am aware that I will need to take part in a higher level safeguarding course as I have only took part in level one, I am now looking into doing my safeguarding level two for room leaders and management. By taking part in this training I will be more confident in employing practices which will help to promote the children’s health and safety within my setting EYTS (2013,S7:2). I have put this on my action plan to complete by April of next year which I feel gives me time to find the correct course suited to my needs and the needs of the children that I look after. When it comes to observing the children and writing the observations next steps I am quite confident in doing this where I start to lack the confidence is using these next steps to support the planning for each individual Childs needs, I always state a next step in my observation but don’t always add this to my planning to show progression and development in particular areas for the children EYTS (2013,S4:1). I am currently planning to take part in a staff-planning meeting CC(2010,1cs) this meeting will be regarding our settings planning to air my concerns about my knowledge and confidence and hope this will help by hearing other staff member’s views and advise as well as any concerns that they may have. I a hoping by doing this it will bring to light changes I need to make and possibly the whole setting need to make to be more able to plan balanced activities for the children based on the age and developmental stage and help myself be more confident in recognising other circumstances that may effect the children learning and development EYTS (2013,S4:2). I have added this as part of my action plan and hope to have this completed by December as I feel it is an important part of the day to day running of the setting to be able to have full understanding of the planning we do as if we do not understand it properly it can effect the children’s learning in the future and effect their transition into primary school. My job role as deputy officer in charge comes with a lot of responsibility I have never undergone any management training and have taught myself how to be efficient as deputy manager along the way over the past twenty two months. In many situations as part of my job role I am very confident and do believe I am a good positive leader, I listen to and take in everything that is said to me by other staff members and am very understanding towards all situations CC(2010,1as). I have took part in interviews, meetings with other professionals and staff meetings during my time as deputy but I have not taken lead role in any of these situations and believe I lack confidence in this area EYTS (2013, S8:3) I am aiming to take lead in my first staff meeting and have targeted this for January of next year so that I have sufficient amount of points to discuss during this meeting. I am hoping by doing this it will help to build my confidence as a deputy officer I charge in group situations where the focus is solely on myself EYTS (2013,S8:5). I am more confident in my job role as lead practitioner in preschool as I have more experience within this area although through recent reflection I have noticed I need to be more assertive to other staff around me and to delegate more tasks to the staff in my room to help them to develop their abilities in all areas, I need to be more aware that as lead practitioner other staff member will be looking up to me and what I do in my role as support for themselves EYTS(2013,S8:4) therefore if I teach my knowledge and understanding towards everything work related to the other staff members they will hopefully see me as a good role model for themselves as they work towards furthering their own careers in childcare CC(2010,4as) I will look at holding room meetings in the near future to help to build on this confidence I have in myself and my team will have in me we can use these meetings as a learning experience for all team members to work more efficiently together and help myself within my lead practitioner role. I will plan to place this alongside leading the whole settings staff meeting. I n my setting or any setting previous to this one I have not completed a personal development profile before, I have recently started to gather information to start creating my personal development profile since starting my course. I have set myself a target to have this completed as much as it can be up to now to help me with my development EYTS (2013,S8:6) By starting this file I have realised more of my strengths, weaknesses and achievements during my career so far. Over the next few months I am going to work with my work based mentor and nursery manager to organise my personal development profile efficiently and through the duration of this course and my future job roles and prospects I am going to work hard towards contributing to and improving my file to help benefit myself in anything I do in the future. The target I have set myself for having my file started is October as I feel it is an important part of the progress I have made so far in my career. I have realised since completing my training needs analysis that I have strengths and weakness in many areas of my job roles. I have not previously reflected upon my practices as a nursery nurse lead practitioner or deputy officer in charge and have realised how important self reflection is to help with gaining a more efficient knowledge of my own work and how I need to improve, in my main job role as deputy officer in charge not only is it important for myself to gain higher knowledge and keep up to date with changes that take place but it is also important to all other staff members as they look to me as their leader and my achievements and knowledge can have an effect on others and what they do in the future of their own careers. Self reflection has made me realise how much work I actually need to under go to make myself become the best I can possibly be for myself and for my whole team now and in the furute. EYTS (2013,S8:6,S8:7) Bibliography Children’s workforce development council (2010) common core of skills and knowledge for the children’s workforce National college for teaching and le adership (2013) teachers standards (early years)

The Dollmaker by Harriette Arnow Essay -- Dollmaker Harriette Arnow

The Dollmaker by Harriette Arnow The Dollmaker by Harriette Arnow is the story of one woman whose genius is undermined by those surrounding her. Gertie Nevels, a tall, big-boned woman raised in the Appalacian region of Kentucky is creative, self-sufficient, strong, and resourceful. In her native home, Gertie creates for herself an atmosphere where she is able to survive any situation and has everything under control. As Wilton Eckley states in â€Å"From Kentucky to Detroitâ€Å", a chapter in his novel, Harriette Arnow, â€Å"Certainly while the family is living in Kentucky, she [Gertie] is self-sufficient and has no fear that she will be unable to get along if Clovis is called to join all the other younger men of the community in the service† (87). In fact, she is able to make her dream of moving into a larger farm and expand her comforts and resources, along with providing better for her family without the help of her husband; however, when she is forced to move to Detroit, she is out of her element. Throughout her life, she has molded herself to be able to do any task that is stereotypical of males or females. Even though initially she finds it hard to live the â€Å"city life† that is typical of Detroit, she is able to adapt her mind to be able to tolerate- and eventually accept- her new surroundings. Although Gertie Nevels shows obvious genius, because of her geographic disposition and gender, she is unable to use her abilities to the fullest extent. Harriette Arnow uses the first scene in her novel to exemplify Gertie’s strength, intellectual capacity, practical usage of skills and courage; furthermore, she portrays (within the reaction of the soldiers) the reaction that outsiders usually have to her. Because of her dialect a... ...er needs the block of wood to feel as if she can connect to God. Harriette Arnow, in her â€Å"Letter from a Writerâ€Å", states that â€Å"Gertie split her wood because she didn’t need it anymore; it was not an act of despair.† Moreover, â€Å"It hurt and was a sacrifice in a sense made for all the things she hated† (25). Furthermore, she comments that Gertie â€Å"split the block of wood, knowing the things she had wanted in the face were about her in the world.† Works Cited Arnow, Harriette. The Dollmaker. New York: Avon, 1972. ... â€Å"Letter from a Writer.† Now and Then 5 (Fall 1988): 24-25. Eckley, Wilton. â€Å"From Kentucky to Detroit City† (Chapter 5). Harriette Arnow. New York: Twayne, 1974. 85-100. Walsh, Kathleen. â€Å"Free Will and Determinism in Harriette Arnow’s The Dollmaker.† South Atlantic Review 49.4 (1984): 91-106.

Case Anaylsis -Dr. Pepper Snapple Inc.

Dr. Pepper Snapple Group, Inc. (DPS) is an integrated beverage brand owner, manufacturer, and distributor of non-alcoholic beverages in the U. S. , Canada, and Mexico and the Caribbean. Their headquarters is in Plano, Texas, and Dr Pepper Snapple Group, Inc. is a leading provider of flavored carbonated soft drinks and non-carbonated beverages. They have built their success through strategically acquiring beverage brands and then building them into leaders in their category. Examples of their notable acquisitions included the Duffy-Mott Company (later known as Mott’s), Canada Dry, Sunkist, Crush and Sun Drop.According to the text, through focused strategic development the company has sought to continually establish their firm as a leader in the higher margin segments of the non alcoholic beverage industry. Therefore, the company’s corporate level strategy entails building and enhancing their leading brands, as well as focusing on leading opportunities with high growth an d high margin. In addition, the company wants to increase their presence in high margin channels and packages. Furthermore, the company wants to strengthen their route-to-market through acquisitions and improve their operating efficiency.Throughout, the current economic downfall, DPS has maintained growth because a key element of their corporate level strategy is adding others soda brands, and changing emphasis among the different soda brands. By doing this the company is making the right moves to establish their positions in the industry and achieving an appropriate amount and kind of diversification in the soda industry in order to continually grow. Another aspect of the company's strategy, involves building a uniquely strong and distinctive competencies in their soda brand i. e. he taste and marketing of Dr. Pepper. This is crucial to their success and is used to maintain a competitive edge over their competitors. In order to establish their competitive advantage amongst competit ors the company uses the best-cost provider strategy. Their strategy is trying to give customers the best cost/value combination, by incorporating a key good-or-better product characteristics at a lower cost than competitors. In other words, there are numerous types of sodas on the market; but DPS strives at making their soda distinctive but with an affordable price.The company faces several strategic issues within their industry. Within the industry, factors such as economic stability, consumer tastes and preferences, and commodites prices are issues that DPS are facing. Since carbonated soft drinks are a discretionary item, sales are considerably impacted by weakness in the economy; consequently, economic stability is a huge factor that DPS would have to face. Due to the economic downturn discretionary spending as a percentage of total consumer spending dropped below 16 percent, lower than it had been for over 50 years.As discretionary spending decreased, consumers turned from fla vored soft drinks and colas to less expensive alternatives, including tap water. Not only did the economy influence confidence, the recession significantly increased commodity prices. Specific to the beverage industry, the prices for aluminum, natural gas, resins, corn, pulp and all other commodities increased. These types of commodities are used in the production of beverages, exerting a considerable amount of pressure on industry margins. Moreover the most significant issues that DPS will have to face is the increasing market trend in health and wellness.Consumers are reducing caloric intake and are looking for products richer in vitamins. Therefore the less-healthy sectors of the beverage industry are expected to decline, while demand for healthier alternatives like low or no calorie soft drinks and noncarbonated drinks such as sports drinks, ready-to-drink teas and flavored and regular bottled water are projected to grow. DPS should continue implementing their corporate level st rategy and competing in the industry as a best cost provider in order to maintain market growth.The recession has impacted several companies; but it is important to maintain adequate marketing ploys to appeal to consumers i. e. The Sun Drop Commercial. Regardless, of the recession DPS should focus on delivering a quality product despite the increase in their commodity prices. In addition, their market target shall expand more overseas to reach more consumers. By doing more creative advertising and appealing to consumer; the company shall see more sales growth. Since there is an increase in commodity prices, the company might also consider divesting products that are not doing well.In addition, DPS needs to be more innovative in their research and development for developing a healthy soft drink that consumer will enjoy. Since, the U. S. which is their biggest market section, is going on a â€Å"diet† or in other word becoming more health conscious. DPS might want to jump on th e bandwagon of producing a healthier soda but the company should not try to mimic what other companies are doing. Instead try to invest in the R that is focused healthier trend soda to reach more consumers.

The Movie 50 First Dates

50 First Dates is a great romantic comedy starring Adam Sandler and Drew Barrymore. In this movie Adam Sandler name is Henry Roth; and Drew Barrymore play Lucy. Henry is a veterinarian and a bachelor who lives in Hawaii. Henry spends every night with a different tourist with no-strings attached until he meets Lucy. Lucy is a special girl; very different from others. When Henry and Lucy met for the first time they immediately started to like each other. There was only one problem. They made plans to meet at the diner the next morning and when they did Lucy couldn’t remember anything from the previous day. Henry didn’t know about her condition until Lucy’s mom best friend told him; he was very confused. She told him about the car accident that Lucy and her father had been in. Lucy’s father had a few broken ribs and Lucy suffers from short-term memory loss and doesn’t know. In order to keep Lucy from finding out about her condition her family and friends prepare the next day like it was the day of her accident. Her brother and father have this routine where they would place the same newspaper as the day of the accident outside on the front porch, repaint the walls, play this movie of the same football game and rewrap the gift Lucy gave her father for his birthday. The day of the accident was Lucy’s father birthday and they were going to pick out a pineapple; that was a family tradition. Once Henry found out everything he would try his best to get Lucy to remember things about her life as well as him. Everyday Lucy would do the exact same thing; however one day Lucy got a ticket from a police officer because of an expired tag, Lucy was very confused. Because she couldn’t understand how a year had gone by and she didn’t know. Although Lucy family tried to keep her from being hurt they had to continue to tell her the truth. This time her father showed her the photos of the car accident and from when she was in the hospital, they also took her to the hospital to talk with her doctor. They had done this numerous times before, but she still didn’t remember, so Henry started making her these videos about her life hoping that she would start to remember things. Even though she couldn’t remember anything the videos were a therapeutic way of helping her to keep track of everything going on in her life. Lucy’s interactions with others made them feel special; especially Henry, the love of her life. Henry had fallen madly in love with Lucy but she couldn’t understand why he would want to devote his life mainly to making her happy when he had a life of his own. Although Henry had goals and responsibilities of his own he couldn’t imagine his life without Lucy. She had a way of making him feel wanted and needed. The way others interacted with Lucy was in a more protective way. No one wanted to see Lucy hurt; particularly family and friends. 50 First Dates was a great comedy; I really enjoyed this movie, still I couldn’t help but to think about the seriousness of Lucy’s condition. It makes me very sad knowing that there’re people in this world living with this condition and there’s nothing doctors can do about it. I’ve watched movies about different psychological issues, but I would have to say that I think short-term memory loss or memory loss period is the worse. We all have times where we forget things but nothing like people that actually suffers from this condition. I don’t what I would do if I were in this situation. I could only imagine how difficult it would be to not be able to remember anything. It has to be very frustrating to have your family and friends telling you about your life as if you weren’t the one living it. Placing myself in Lucy’s situation gives me a better understanding of what she went through and what many others with this condition go through every day of their lives. I am very empathetic for Lucy and others. Simply because people with short-term memory loss have to go through this and the sad part about it is that they don’t know.

Privacy paper essays

Privacy paper essays I believe law enforcement should do a better job of protecting private information from abuse. Law enforcement tells us they are tracking down more criminals with surveillance. Since the introduction of surveillance techniques the crime rate has not dropped. If law agencies observed peoples actions more responsibly, it would protect citizens without jeopardizing their privacy. Instead, law enforcement is compromising our privacy under the guise of crime prevention by using cameras, wire tapping, and the Internet. The use of cameras for the purpose of law enforcement most often does not deter criminals. Crime rates have not decreased since the introduction of cameras in public places. Some criminals, who actually desire recognition for committing a crime, are encouraged when video surveillance is being used. Strossen states, In Tempe, Arizona, officials stuck a rotating camera-nicknamed Sneaky Peak-atop the municipal building (Barnet and Bedau 681). Invasion of privacy resembling sneaky peak spying abilities are constantly going on, such as the highly ineffective camera put up in Times Square. Strossen stated, Surveillance cameras that had been mounted for 22 mounts in New York Citys Times Square led to only 10 arrest before they were dismantled... (Barnet and Badau 681). Ineffective cameras, like the one in Times Square, should be removed to guarantee the preservation of our constitutional right to privacy. If law agencies are not satisfied with camera usage, they can also use tapping techniques to hear and see everything inside or outside a house. Law enforcement agencies can easily wiretap and eavesdrop on every conversation in a citizens home. A 1994 case has made it relatively easy for law enforcement to get permission to tap our personal conversations. Simson states In 1994, Congress passed the Communications Assistance ...

Biography of Charles Manson, Mass Murderer

Biography of Charles Manson, Mass Murderer Charles Manson (November 12, 1934–November 19, 2017) was a mass murderer who founded a desert cult known as The Family in the 1960s and manipulated its members into brutally killing people on his behalf, including the pregnant actress Sharon Tate and other Hollywood residents. The crimes inspired Helter Skelter, a best-selling book  released in 1974, and an Emmy-nominated TV miniseries by the same name released in 1976. Fast Facts: Charles Manson Known For: Manipulating his cult to commit mass murderAlso Known As: Charles Milles MaddoxBorn: Nov. 12, 1934 in  Cincinnati,  OhioMother: Kathleen MaddoxDied: Nov. 19, 2017 in Kern County, CaliforniaSpouses: Rosalie Willis, Leona StevensChildren: Charles Manson Jr., Charles Luther MansonNotable Quote: â€Å"You know, a long time ago being crazy meant something. Nowadays everybodys crazy.† Early Life Charles Manson was born Charles Milles Maddox on Nov. 12, 1934, in Cincinnati, Ohio, to 16-year-old Kathleen Maddox, who had run away from home at age 15. Shortly after Charles birth, she married William Manson. Despite their brief marriage, her son took his name and was known as Charles Manson for the rest of his life. His mother was known to drink heavily and spent periods in jail, including time for a strong-arm robbery conviction in 1940. According to Manson, she had little interest in being a mother: Mom was in a cafe one afternoon with me on her lap. The waitress, a would-be mother without a child of her own, jokingly told my Mom shed buy me from her. Mom replied, A pitcher of beer and hes yours. The waitress set up the beer, Mom stuck around long enough to finish it off and left the place without me. Several days later my uncle had to search the town for the waitress and take me home. Since his mother couldnt take care of him, Manson spent his youth with various relatives, which werent good experiences for the young boy. His grandmother was a religious fanatic, and one uncle ridiculed the boy for being feminine. Another uncle, while Manson was in his care, committed suicide after he learned that his land was being seized by authorities. After an unsuccessful reunion with his mother, Manson began to steal at age 9. Three years later he was sent to Gibault School for Boys in Terre Haute, Indiana, which wouldnt be his last experience in reform school. Before long he added burglary and auto theft to his repertoire. He would escape a reform school, steal, get caught, and be sent back to reform school, again and again. When he was 17, Manson drove a stolen car across state lines, earning his first stint in federal prison. During his first year there, he racked up eight assault charges before being transferred to another facility. Marriage In 1954, at age 19, Manson was released on parole after an unusual period of good behavior. The next year, he married a 17-year-old waitress named Rosalie Willis, and the two took off for California in a stolen car. Before long Rosalie became pregnant, which was good for Manson because it helped him get probation rather than prison time for stealing a car. His luck would not last, though. In March 1956, Rosalie gave birth to Charles Manson Jr., one month before his father was sent to prison after his probation was revoked. The sentence this time was three years in Terminal Island Prison in San Pedro, California. After one year, Mansons wife found someone new, left town, and divorced him in June 1957. Second Imprisonment In 1958, Manson was released from prison. While he was out, he began pimping in Hollywood. He conned a young woman out of her money and in 1959 received a 10-year suspended sentence for  stealing checks from mailboxes. Manson married again, this time to a prostitute named Candy Stevens (real name Leona), and fathered a second son, Charles Luther Manson. She divorced him in 1963. On June 1, 1960, Manson was arrested again and charged with crossing state lines with the intent of prostitution. His parole was revoked and he received a seven-year sentence to be served at McNeil Island Penitentiary in Puget Sound, off the Washington state coast. During this term, Manson began studying Scientology and music, and he became obsessed with performing. He practiced his music all the time, wrote dozens of songs, and started singing. He believed that when he got out of prison, he could become a famous musician. The Family On March 21, 1967, Manson was released again from prison. This time he headed to San Francisco, Californias Haight-Ashbury district, where, with a guitar and drugs, he began to develop a following. Mary Brunner was one of the first to fall for Manson. The U.C. Berkeley librarian invited him to move in with her. Before long she started doing drugs and quit her job to follow Manson. Brunner helped entice others to join what would eventually be called the  Manson Family. Lynette Fromme  soon joined Brunner and Manson. In San Francisco, they found many young people who were lost and searching for purpose. Mansons prophesies and strange songs created a reputation that he had a sixth sense. He relished his position as a mentor, and the manipulation skills he had honed in childhood and prison fueled the attraction of the vulnerable to him. His followers saw Manson as a guru and a prophet. In 1968, Manson  and several followers drove to Southern California. Spahn Ranch In the late 1960s, Manson was still hoping for a music career. Through an acquaintance, music teacher Gary Hinman, he met Dennis Wilson of the Beach Boys, who recorded one of Mansons songs under the title Never Learn Not to Love. Through Wilson, Manson met record producer Terry Melcher, actress Doris Days son, whom Manson believed would advance his music career. When nothing happened, Manson was upset. He and some of his followers moved to Spahn Ranch, which was northwest of the San Fernando Valley. The ranch had been a popular film location for westerns in the 1940s and 1950s. Once Manson and his followers moved in, it became a cult compound for The Family. Helter Skelter Despite his skill at manipulating people, Manson suffered from delusions. When The Beatles released their White Album in 1968, Manson believed their song Helter Skelter predicted an upcoming race war, which he referred to as Helter Skelter. He thought it would occur in the summer of 1969 and that blacks would rise up and slaughter white America. He told his followers that they would be saved because they would hide in an underground city of gold in Death Valley. When the Armageddon that Manson had predicted didnt occur, he said he and his followers would have to show blacks how to do it. In their first known murder, they killed Hinman on July 25, 1969. The Family staged the scene to look as if the Black Panthers had done it by leaving one of their symbols, a paw print. Tate and LaBianca Murders On Aug. 9, Manson ordered  four of his followers to go to 10050 Cielo Drive in Los Angeles and kill the people inside. The house  had belonged to Melcher, who had spurned Mansons dreams of a music career, but actress Sharon Tate and her husband, director Roman Polanski, were leasing it. Charles Tex Watson, Susan Atkins, Patricia Krenwinkel, and Linda Kasabian brutally murdered Tate, her unborn baby, and four others who were visiting her (Polanski was working in Europe). The following night, Mansons followers brutally killed Leno and Rosemary LaBianca in their home. Trial It took police several months to determine who was responsible for the brutal slayings. In December 1969, Manson and several of his followers were arrested. The trial for the Tate and LaBianca murders began on July 24, 1970. On Jan. 25, Manson was found guilty of first-degree murder and conspiracy to commit murder. Two months later, he was sentenced to death. Death Manson was saved from execution when the California Supreme Court outlawed the death penalty in 1972. During his decades in the California State Prison  in  Corcoran, Manson received more mail than any other prisoner in the U.S. He was denied parole a dozen times and died, apparently of natural causes, on Nov. 19, 2017. He was 83. Legacy Laurie Levenson, a professor at Loyola Law School who followed high-profile cases, described Manson in 2009 as the worst of the worst: If youre going to be evil, you have to be off-the-charts evil, and Charlie Manson was off-the-charts evil, Levenson told CNN. Despite the vicious brutality of the murders he committed or ordered, however, Manson became an icon of sorts to the more radical elements of the counterculture movement. His image is still seen on posters and T-shirts. To others, he was an object of morbid curiosity. In addition to the best-selling Helter Skelter, which was written by Manson prosecutor Vincent Bugliosi, and the TV movie released two years later, many other books and movies related to the Manson story have been released. Sources Charles Manson: American Criminal and Cult Leader. Encyclopaedia Britannica.Charles Manson  Biography. Biography.com.Charles Manson, leader of murderous 60s cult, dead at 83. CNN.

Marketing Plan for Oak Creek Soccer Tournament Term Paper

Marketing Plan for Oak Creek Soccer Tournament - Term Paper Example The revenues generated from the tournament will be used for the promotion of this sport across the region to build better and competitive soccer teams. The entire marketing plans focuses on two primary objectives, first is how to give the maximum coverage to the entire event and secondly how to get the maximum possible responses from those inputs while providing exemplary social advocacy and entertainment to the people. Market Place Analysis for Oak Creek Soccer Tournament Young Soccer Club, which is working in collaboration with McLean Youth Soccer and Oak Creek Soccer Club was able to acquire plenty of information about the current situation of availability of the Soccer sport in Oak Creek Southeastern Milwaukee County. In the previous almost every sports event that has taken place in the Oak Creek was able to attract a large number of spectators leading towards success. These types of events have proven to the beneficial for the growth of many sponsor companies in the region and h ave led to the increase of interest of the sports among the people. This clearly shows that the people have the love of sports and need more opportunities to explore other arenas of sports and entertainment. The current sports related community is in the county is already well aware of this sport but due to lack of grass root professionalism and related events of this sport that provide quality and effective management can lead to success. In addition, the unavailability of many wide scale opportunities for Soccer sports but the availability of material resources like the Soccer ground and related equipment makes it a viable opportunity to explore. There are seven college levels teams for Soccer with most of those players have played the game only thrice in the last 6 months at the college level. Four local clubs manage six community teams that play the sport every fortnightly. Most of these community teams are active for over 5 years showing the commitment to the sport. There are t wo college level Soccer teams at the moment and two at the community level that are specifically limited to women, showing the involvement of the women in the sport. Most of the clubs are self-managed with little or no patron-ship from any concern. There have been held two club level Soccer tournaments in the past 5 years due to lack of resources and efficient management but every tournament had massive success and acceptance in Oak Creek Southeastern Milwaukee County. SWOT Analysis for Oak Creek Soccer Tournament The SWOT analysis is based on neutral market research done by the Young Soccer Club and other related Soccer associations including the Oak Creek Soccer Club and Wisconsin Youth Soccer. Strengths A potential growth opportunity for the sponsors A potential growth opportunity for the Soccer related sports businesses Growth of sport and social awareness in the Oak Creek Support from the local community, educational institutes and local clubs Willingness of the local clubs to become potential partners in the association and play a vital role in the success of the event The promise of the Milwaukee government to provide Soccer sport facilities to the educational institutes in the near future Available and maintained soccer ground Weaknesses Weak base of the soccer sport in the community Insufficient support from businesses and local politicians Insufficient promotion of

Critical thinking Case Study Example | Topics and Well Written Essays - 750 words - 3

Critical thinking - Case Study Example The bid is recorded as â€Å"one of the shock and exasperation† that could only bring jubilation among the small bid team from the tiny Gulf state that had travelled to Switzerland.    The success of the bid brought with it a mired of questions from the potential counterparts who could not make it. First was the manner in which it could have succeeded with the vast representation of big countries in the committee. The capacity to host an event of such magnitude and their inexistence in the football arena was questionable. The country itself has very hash temperatures, which could not favor any tournament of this kind. It was evident that high profile and highly influential figures like The UEFA president Michel Platini had voiced their opposition to the notion. He said, â€Å"You cannot possibly play football in Qatar.† (YANKS ABROAD 2013) One of the executive committee members Mr. Franz Beckenbauer stated, â€Å"One should think about a different solution.† It was more evident that there were some hidden tactics behind the bid when a number of senior FIFA officials with the inclusion of Qatar head of the Asian Football Confederation, Mr. Mohammed bin Hammam were suspended as a result of questioning the legitimacy of Qatar wining the bid. There are also concerns raised on the country’s commitment to Sharia law, which does not support homosexuality and the questionable human rights records. The case has been viewed as a possible reaction from the looser of the bid that controls the huge numbers of football fans in the aim to water down the tournament and get a revote. This is possible because they have millions on internet users. The temperatures were viewed to be attainable through control but would cost the country billions of cash higher that the expenses used in the South African tournament. On the bribery case, FIFA President exclaimed, â€Å"we are anxiously

Health Article Essay Example | Topics and Well Written Essays - 250 words

Health Article - Essay Example Recently in 2011, Normann Stadler, winner of Triathlon underwent a surgery for aortic aneurysm. Cardiac Elctrophysiologist, John Mandrola says that it is only obvious that there is a link between CVD and over exercising since the heart is being constantly inflamed and not being given the time to heal at all. Benjamin Levine, director of the Institute for Exercise and Environmental Medicine in Dallas and professor of medicine at the University of Texas Southwestern Medical Center is of the opinion that moderate levels of exercising lends protection from CVD’s but there is no upper limit to this exercising. Since recent studies find that marathon runners suffer from greater instances of coronary plaque and therefore the myth that running bestows a 100% protection must be debunked. Paul Williams, director of project called the National Runners Health Study studied 2377 runners and walkers and found that in 10 years 526 of them died and 71.5% of the death were from CVD’s. The most important conclusion of William’s study is that even though walking or running daily lend protection to the heart, if the distance of walking exceeded a daily limit of 10.7 km or that of running exceeded 7.1 km the person might suffer from CVD’s in the future. There is more than one example of endurance athletes falling prey to cardiovascular diseases in spite of training on a daily basis. Thus, the article clearly vindicates the statement that more exercise does not necessarily mean greater health and over-dose of daily exercises can potentially increase

Subsidiary Perspective of a Mobile Phone Service Company

Subsidiary Perspective of a Mobile Phone Service Company Global Integration Background The literature review looks into the various resources related to the study on the subsidiary perspective of a mobile phone service company towards MNC global integration. This would justify the significance of the study in terms of the clarification and application of concepts as well as contribution to knowledge or research gaps. The literature review is structured to start with a clarification of the research issue for purposes of determining linkages to available literature before moving on with the identification of the parent, intermediate and immediate literature. Afterwards, debates or differences in perspectives based on various literatures, together with the gaps or unresolved questions follows. The literature review ends with a summary of developments in literature pertinent to the research topic. The Research Issue Investigating the subsidiary perspective of a mobile phone service company on MNC global integration has a number of research implications. One, the subsidiary perspective of firms on global integration determines the success of the global business operations through value chain configuration and marketing standardization. Another, the subsidiary perspective of a mobile phone service company on global integration also provides a contextual basis of the issues and problems experienced by the subsidiary and the mother company in achieving value chain integration and marketing standardization for its entire global operations. Integration and standardization are important to successful international business operations. Concurrently, it becomes important to clarify the concepts of global integration and subsidiary relations together with the sub-concepts under these general principles to provide a sufficient framework for the study. Categorization of literature covering these concepts an d sub-concepts fall under parent, intermediate or immediate literature with most of the literature constituting parent and intermediate literatures. This implies the need for empirical research investigating the application of these concepts and sub-concepts to actual business contexts, which the present study attempts to fulfill. The Parent and Intermediate Literature This section covers the parent literature, specifically those explaining the basic concepts involved in the study especially global integration and organizational structures of multinational corporations involving subsidiaries. Existing literature sufficiently covers the definition of global integration as well as the organizational structure that involve business operations in various markets through subsidiaries. Definition of Global Integration Existing literature on global integration have not been able to arrive at a consensus on the definition of global integration. Haspeslagh and Jemison (1991) explained that global integration actually carries a different meaning for various parties involved in different situations. This means the possibility that a subsidiary, operating on a distinct market environment, can develop a different perspective and understanding of global integration relative to the mother company or other subsidiaries operating in different markets. Although, there is no clear consensus on the definition of global integration, Schweiger and Goulet (2000) stated that the different perspectives commonly revolve around the combination of the assets and human resources of the target and the buyer or the subsidiary and the mother company. The concept of coordination has found close links to global integration. Mintzberg (1983a; 1983b) stated that coordination constitutes a fundamental element of management and since the management of global operations involves coordination, then integrating the operation of subsidiaries with the operations of the mother company necessitates coordination. However, even with the close links between global integration and coordination, there are distinctions between these two concepts, with the extent of difference covered by various perspectives. On one hand, Martinez and Jarillo (1989) described the close links between the global integration and coordination by using these two concepts as synonyms describing the same situation. The authors also defined coordinative mechanisms as administrative tools used in developing integration of the various business units of a business organization. On the other hand, Kobrin (1991) provided a clear variance between global integration and coordinati on. Global integration also meant transnational integration that involves the processes of product standardization, technology development centralization, and manufacturing linkages that is either horizontal or vertical. As such, global integration was characterized as a change process involving centralization, combination, concentration, and standardization. Coordination also meant cross-border coordination that pertains to the business efforts directed towards the alignment of the operations of various business units to ensure the completion of the tasks of these units in contributing to aggregate productivity. Global integration has also found links to value creating activities at the level of the business headquarters. Goold, Campbell and Alexander (1994) and Burgelman and Doz (1996) stated that global integration pertains to the manner that headquarters creates value encompassing its international operations. This definition of global integration provides a limit to the scope of the concept to cover only business units forming part of a multinational corporation. This means that global integration does not involve business units considered as external to the firm. In addition, existing literature also discussed the definition of global integration by looking at its opposite or contrast concepts. Through the process of contrasting, these resources have been able to determine the areas not covered by global integration (Hambrick Finkelstein, 1987). Bartlett (1986) considered local autonomy as the opposite of global integration with local autonomy referring to the independent management of the operations of different business units under a single multinational corporation so that decision-making in the local level is made without need of consulting the other business units or headquarters. Bartlett and Ghoshal (1989) identified local responsiveness as another opposite of global integration. This is similar to independent decision-making exclusively based on the particular context of the local market without need to consult decision with other business units or the corporate headquarters. However, Prahalad and Doz (1987) explained that business f irms could achieve high levels of responsiveness and integration. As such, the more rational opposite of global integration is local autonomy. Based on existing literature covering the definition of global integration, the definition used in the dissertation is cross-border integration, encompassing value-creating activities and marketing standardization, arising between business units operating in different markets but falling under a single multinational corporation. This definition limits the scope to business units forming part of a multinational corporation but operating in particular markets. This definition fits the requirements of the study in investigating the perspectives of subsidiaries on global integration that involves a subsidiary and headquarters as the units of data collection and analysis. Elements of Global Integration Based on the definition of global integration, this has two specific elements, which are the configuration and coordination of the multinational corporation’s value change and the standardization of marketing strategies. Existing literature have differentiated the configuration and coordination. Porter (1985) explained that configuration of the value chain pertains to the spatial decisions of the multinational corporation covering the location or site of business units together with the number of business units within the multinational corporation and in the different sites. Lim, Acito and Rusetki (2006) developed the concentration-dispersion perspective to encompass decision-making on spatial issues. Porter (1985) stated explained that coordination refers to the manner and extent that the activities of the different business units are combined as opposed to being autonomous. Lim et al. (2006) introduced integration-independence perspective as the concept that covers the combination of activities of various business units forming part of a single multinational corporation. The configuration and coordination of value chain processes of business units belonging to a single multinational firm includes t he sourcing of raw materials and basic service components, production processes and linkages, marketing strategies, distribution networks, and support activities encompassing the operations of business units located in different countries but comprising the sub-units of the multinational firm. Available literature also covered marketing standardization, which Jain (1989) describes as the extent of the uniformity in the experiences of customers of the different business units operating in various countries. Here, classification of literature depends on internal and external focus. Literature on strategies focus on business activity as the core basis of analysis so that these looks into the manner that business units apply uniform policies given specific business contexts. Literature on international marketing carries an external focus by considering the uniformity in the marketing mix applied across the business units. (Yip, 1997) The extent of uniformity in the aspects of price, product, place and promotion determines the level of uniformity in the experiences of the firm’s customers in different countries. Rationale for Global Integration After identifying the definition of global integration as limited to cross-border decisions encompassing business units belonging to the same multinational firm and covering the areas of value chain configuration and marketing standardization, the next area that involves clarification is the rationale for engaging in global integration. Available literature provided two distinct perspectives, which are environmental contingency and strategic choice, explaining the rationale for global integration. While the distinctions between these two perspectives is theoretical, these determines the driving factors for global integration as either industry forces and other factors in the external environment or firm-specific capabilities and other factors within the internal environment of the multinational firm. The distinctions reflect similar characteristics as the debates on environmental determinism as against strategic choice (Astley Van de Ven, 1983; Hrebiniak Joyce, 1985). In addition, the distinctions between the two perspectives are parallel to debates involving the positioning-oriented view (Porter, 1985) as opposed to the resource-based view (Barney, 1991) or the dynamic capabilities view (Eisenhardt Martin, 2000). These perspectives highlight one aspect or more reasons for engaging in global integration so that focusing on only one perspective would provide the study with a limited theoretical foundation (Morgan, 1997). As such, these perspectives require consideration to allow the study to gain insight on the multi-dimensional reasons of justifications for global integration. Advocates of the environmental contingency perspective propound the basic assumption that industries hold different potential for globalization. As such, firm strategists play the important role of identifying the trends and influencing factors affecting the industry as bases for the determination of the appropriate strategy addressing the needs and demands of the industry (Bartlett Ghoshal, 1989). In application, a number of best practices have emerged as generic strategies for various industry trends found to lead to positive performance (Prahalad Doz, 1987). This implies that the environmental contingency view favors the development of contingencies (Galbraith, 1973) that considers the alignment or congruence of the structure of the firm and the strategies implemented by the organization with the environment within which the business firm operates. These contingencies find expression in the different types and levels of structures and corresponding strategies that have evolved. A simplistic typology is the description of global firms as evolving from ethnocentric to polycentric before finally becoming geocentric (Perlmutter, 1969). This means that the structure of multinational firms evolves according to this evolutionary process and the strategy of multinational firms depend on the best practices determined for the different evolutionary stages. Another simplistic structure and strategy is one determined by technological drivers (Levitt, 1983) so that the organizational structure revolves around the enhancement of technological capabilities and the strategies involve the standardization of products through a uniform technological capability in order to enhance the homogeneity of customer experiences. However, the simplistic perspectives received criticisms for not being able to cover other important business factors. An alternative perspective involves mixed strategies (Douglas Wind, 1987) so that standardization occurs for some products and product components become while differentiation occurs for others. In application, the mixed strategy involves standardization marketing mix aspects in a given region, market or market segments and differentiation for one or more of the marketing mix components for different regions or markets. The rationale for the mixed perspective is that achieving a universal strategy is not possible since some strategies receive rational support in some market context but not in others even if the same products, brand and company is involved but operating as different business units (Ohmae, 1989). This implies that the purpose of global integration is not really to derive a universal structure and strategy but to provide a way for the multinational corp oration to rationalize its mixed strategies across regions or markets and tie these efforts to address common goals. Most of the typologies that emerged later on found basis on mixed strategies. One manner of classifying multinational firms is through worldwide integration, national responsiveness, and administrative coordination (Doz, 1980). This developed the concept of transnational firms and propounded the important role of administrative coordination to facilitate administrative and structural shifts directed towards the achievement of the benefits of integration on a global scale and responsiveness on a national level. This manner of classification revolves around firm level analysis. Another typology, which considered the industry perspective, distinguished industries as either multidomestic or global (Hout, Porter Rudden, 1982). This means that the structure and strategy selection of business firms depend on the characteristics of the industry within which the firm belongs, which is either multidomestic or global. Another typology that considered the industry level perspective distinguishes strategy selection based on whether the firm falls under multinational or transnational industry (Bartlett, 1986). The author explicitly developed the transnational concept. This means that integration and responsiveness act as the forces that pressure firms to move towards the transnational model. Hedlund (1986) further expanded this typology by introducing the concept of heterarchy to describe the business units of international firms organized into non-hierarchical networks moving toward the goals of integration and responsiveness. The characterization of international fi rms as networks was carried by other literature through the development of the concept of independent network (Bartlett Ghoshal, 1990) and differentiated network (Nohria Ghoshal, 1997). Another typology emerged as the alternative by combining the firm and industry level perspectives to come up with four distinctive strategies of multinational firms, which are purest global, export-based, high foreign investments together with extensive subsidiary coordination, and country-centered (Porter, 1986). Purest global and export-based strategies are variants of global strategy; country-centered strategies are similar to the multinational concept; and high foreign investment with extensive subsidiary coordination is similar to the transnational concept. Another alternative emanates from the integration and responsiveness factors to influence the introduction of the types of strategies into global, multifocal and locally responsive. Integration on a global level considers multinational customers, multinational competitors, intensity of investment, intensity of technology, cost reduction pressures, universal needs, and raw materials and energy access. Local responsiveness pres sures the firm to consider variations in customer needs, variances in the distribution channels, existence of substitutes and adaptations, market structure, and regulatory demands. These pressures then comprise the areas of strategy determination for international business firms. In addition, another strategic area that considers the factors of integration and responsiveness revolves around knowledge and capabilities sharing between corporate headquarters and the various business units (Bartlett Ghoshal, 1989). Based on the development of various typologies, three general structural and strategic distinctions emerge, which are the multinational, transnational and global configurations. These types involve different integration strategies. The global configuration involves the strategy of tight integration of the value chain processes of the different business units resulting to a high level of centralized strategic resources including knowledge and research and development (Bartlett Ghoshal, 1987a; 1987b). This means that the activities of the business units are likely to revolve around the utilization of raw materials and application of service policies instead of focusing on activities that promote the independence of the business units. Moreover, the business units under the global configuration are unable to function without consulting company headquarters. As such, the high level of centralized control leads to the importance of a strong centralized leadership and decision-making. This would likely involve limited development and innovation from the business units operating in the peripheral markets. The network flows between corporate headquarters and the business units revolve around products. Thus, firms adhe ring to the global configuration tend to achieve high levels of integration because of centralization but low levels of responsiveness on a national level because of the lack of development and innovation coming from the business units operating in various national contexts. The multinational or multidomestic configuration pertains to the fostering of high levels of autonomy on the part of the subsidiary units because of the corresponding high degrees of decentralization in decision-making (Roth Morisson, 1990; Harzing, 1998; 2000). This means that the business units or subsidiaries are self-sufficient in their operations on a national level. As such, the subsidiaries enforce value chains that can stand alone in their country of operations (Leong Tan, 1993). Corporate headquarters manage this situation by considering the business units as independent firms but manages the productivity of the subsidiaries through output controls, especially financial measures. The output controls comprise the integrating factor for the different subsidiaries since this measures their adherence to overall firm goals (Muralidharan Hamilton, 1999). Moreover, an informal network exists between the top managers assigned in the corporate headquarters and the expatriates serv ing as representatives of the headquarters in the subsidiaries (Gupta Govindarajan, 2001). Multinational business units exercise relatively high levels of independence because of the minimal intervention and interference from the corporate headquarters except only the application of output controls. The derivation and enhancement of knowledge occurs locally instead of coming from headquarters for dispersion in the different business units. Concurrently, the flow that involves corporate headquarters and the business units encompasses financial resources. Thus, the application of the multinational configuration leads to a high level of responsiveness on a national or local level but resulting to limited integration. The transnational configuration involves the creation of international business firms with the simultaneous capability for responsiveness on a local level, integration on a global level, and learning on a worldwide level. This configuration involves the ability to consider various areas of responsiveness or ambidexterity, which refers to the ability to target conflicting demands at one time (Birkinshaw Gibson, 2004). Nohria and Ghoshal (1997) described the transnational configuration as both differentiated and interdependent. As such, the transnational configuration involves greater integration relative to the multinational configuration but involves greater responsiveness relative to the global configuration. This means that the activities of the business units covering aspects of the value chain becomes integrated physically and coordinated strategically. The subsidiaries the play pre-determined roles within the context of the multinational goals instead of just focusing on the ma ximization of opportunities in the local level. Creation of knowledge involves a higher level of dispersion compared to the global configuration because the objectives are sharing of knowledge derived on level of the peripheral units. The manner of integration then involves mechanisms of socialization instead of output measures as in the multinational configuration. This means the development of standardized norms across the business units (Mintzberg, 1983a). Flow of resources is also expanded to encompass resources, products as well as knowledge across the various business units. Overall, the rationale for global integration based on the environmental contingency perspectives depends on the typology of the operations of business firms. The different typologies carry corresponding structural frameworks and strategic activities directed towards the achievement of the one or both objectives of integration and responsiveness. Proponents of the strategic choice perspective focus on internal factors and pressures in determining structure and strategy for international business firms constituting the rationale for engagement in integration. As such, the focal areas of the strategy choice view include resources, capabilities and processes (Ghoshal, 1987). Concurrently, available literature focused on the two concepts of strategic integration together with corporate parenting that provide distinct multinational firm capabilities. Strategic integration covers the manner that management develops value that encompasses value creation of the different business units forming part of the international firm. Moreover, strategic integration has links to the combination and cultivation of the different resources of the international firm such as the intangible assets together with capabilities in the long-term through the process of coordinated deployment from the corporate headquarters to the business units. However, the subsidiaries have room to enhance further assets and capabilities to respond to their particular business contexts. (Burgelman Doz, 1996) Another view of strategic integration is as pertaining to dynamic capability that is based on particular strategic and structural routine activities (Eisenhardt Martin, 2000). This means that integrating factors comprise the routine activities common in all the business units. Capabilities for strategic integration receives importance in the case when managers intend to shift from one configuration to another but there are variances in the levels of resource needs, strategic requirements, and structural frameworks involved in the configurations. Strategic integration as a capability is also important in situations involving the shift from a weak to a stronger implementation of a given configuration. (Teece et al., 1997; Eisenhardt Martin, 2000) This means that the international business firm employs various combinations of value chain integration and marketing standardization for particular configurations. To ensure integration and standardization, coordination mechanisms comprise important means of unifying processes and outputs across the different business units. Parenting theory evolved to apply to multi-business contexts, specifically the manner that corporate parents influence the operations of subsidiaries in order to add value to the operations of the business units (Goold, 1996a; 1996b; Goold Campbell, 1991; 2002; Goold, Campbell Alexander, 1998). The parenting theory does not particularly focus on integration. Nevertheless, the descriptions of the parenting strategies capture the situation of multinational firms and the manner that corporate headquarters affect the dynamics or workings of the subsidiaries. Since integration involves limitation on the freedom of operation of the business units, the role of the parent company becomes important in achieving effective integration. This means that according to the parenting theory, the rationale of engaging in integration lies in the significance of the role of the parent company in providing effective integrative factors intended to enhance the output and process outcomes across the diff erent business units. Parent firms can create value for the company in four ways. First, the parent company can apply a stand-alone policy, which means that the strategy and performance of the business units are affected minimally by the parent company. Integration at a minimal level of influence occurs through output standardization (Mintzberg, 1983a), which is implemented through financial rations serving as the targets of the subsidiaries. Second, the parent company can increase its influence on the subsidiaries by implementing synergistic practices and transfer of knowledge and best practices to the business units (Mintzberg, 1983a), specifically activities such as standard work systems, standard norms of practice, and training of workers. Third, parent companies can further enhance its influence on the business units by extending the reach of its central functions to the business units. This extent of influence is nearer integration as strategic change instead of coordination. Fourth, an even greater influence on the business units can be made with the parent company altering the corporate portfolio through the acquisition or removal of operations to facilitate restructuring. This also involves greater parallelism with integration as strategic change instead of a coordinative process. Fifth, parent companies can extend their influence to an extent that covers the influence of purchasing firms during post-mergers (Schweiger, 2002). These different extents of influence applied by the parent company translate into different rationales for integration given different multination firm contexts. Regardless of the extent of influence employed by the parent company, it is necessary that the parent company that constitutes the corporate center constitutes a resource in itself through varying levels of influence or provide alternative processes that derive resources for the business units in order for the level of integration to achieve value to the subsidiaries and justify the engagemen t in integration. In addition, there are also parenting styles (Goold, Campbell Alexander, 1994) that describe the manner that the parent company relates to its subsidiaries. First is the financial control style that involves decentralized decision-making of the business units that usually apply in small business firms (Hout et al., 1982). Second is the strategic planning style that involves an influential staff involved in a wide range of areas of operation in the business units (Hout et al., 1982). Third is the strategic control style involving top-down planning but bottom-up implementation that is achieved through the balanced consideration of financial objectives and strategic milestones. These parenting styles provide the factors that have to be present for parent companies to create value for the business units and provide a reason for the type of integration. Integration Challenges After discussing the definition and rationale for integration, the succeeding discussions look into the integration challenges experienced by the multinational firms. Existing literature classify these challenges into those experienced by corporate headquarters and those felt by the subsidiaries. Corporate headquarters experience a number of integration challenges. First is ensuring the creation of value to support the extent of integration. This means that the integration should create greater value compared to the previous status of the firm (Goold, 1996b). Second is preventing any misguided intervention that depend on the context of business units since excessive guidance can thwart much needed innovative action on the subsidiary level (Goold Campbell, 2002). Third is enhancing the quality of execution and support staff services of the company headquarters (Goold Campbell, 2002). Fourth is avoidance of multiple levels of parenting that could lead to redundancy and contradictions (Goold Campbell, 2002). Fifth is the management of various kinds of intra-firm reporting so that the type of reporting should match the simplicity or complexity of the multinational firm (Prahalad Doz, 1987). Sixth is the avoidance of the building of empires at headquarters by clearly establish ing the roles of top management in maintaining corporate entity and adding value to the subsidiaries (Goold Campbell, 2002). Subsidiaries also experience problems in integration. First is achieving structural and strategic fit (Jemison Sitkin, 1986a; 1986b; Olie, 1994; Carleton, 1997) given variances in administrative heritage (Bartlett Ghoshal, 1989) that requires the development of a common administrative infrastructure. Second is managing opportunism among the subsidiary managers within the context of agency relations (Jensen Meckling, 1976; Eisenhardt, 1989a; 1989b) through risk management and agency clarification. Third is ensuring the commitment of the subsidiary managers since commitment determines the success of the integration process (Kim Mauborgne (1991; 1995) by developing a perception of fairness of the integration (Greenberg, 1993). Available literature on the problems experienced by the subsidiaries provide significant foundational information for the study by providing concepts that relate to the study on the perceptions of subsidiaries, particularly the managers of the subsidiaries regarding the integration. The factors of attitudes, commitment and cooperative behavior are the problem areas of integration on the subsidiary side but these also comprise determinants of the perceptions of subsidiaries towards integration. Immediate Literature This section covers immediate literature since the integration capabilities and the modes of managing the subsidiary provide the determinants of the perspectives of subsidiaries towards integration, similar to the part on the problems experienced by the subsidiaries discussed in the previous section. Integration Capabilities A number of integration capabilities are important in the integration initiative. Since integration involves actions and responses not only from the company headquarters